Good work deserves good websites. As Aotearoa’s friendliest digital agency, we turn your digital frowns upside down ☺










We're Matthew and Harrison - two humans passionate about great design, captivating stories and purpose-driven movements. While co-founding and running our nonprofit Youth Arts New Zealand over the past few years, we got to know many organisations that had incredible stories, but lacked the resources to share these with the world.
We started Goodness Digital, the friendliest digital agency in the world, to pair great design with your own stories, creating a digital home for you and your community to be proud of. With experience across all aspects of the nonprofit, social enterprise and community development worlds, we know the right questions to ask and how to create something you're proud of. Get in touch with us to see how we can create Goodness together!

Harrison Sugrue
Co-founder | Digital Lead
Harrison Sugrue is a multifaceted creative from Aotearoa’s Tāmaki Makaurau (Auckland). His work blends design, development and thoughtful digital strategy to create websites that feel welcoming, intuitive and genuinely useful. Alongside leading Goodness Digital, Harrison co-leads Finance & Systems at Youth Arts New Zealand and manages financial operations for the Bureau of Silly Ideas in London, where he is currently based. His background across finance, creative leadership and organisational systems shapes a grounded, people-first approach to digital work, helping our partners build online homes that are clear, beautiful and built to last.

Matthew Goldsworthy
Co-founder | Community Lead
Matthew is an award-winning social entrepreneur and creative from Tāmaki Makaurau Auckland. Since founding Youth Arts New Zealand in 2018, he has supported many other social impact organisations as a trustee, volunteer, consultant and advisor across Aotearoa and the United Kingdom. He is a passionate advocate for community-led initiatives, clear and impactful storytelling, the power of social enterprise, and creating more equitable systems for communities and individuals.